E-Business - Onlineportal von IT Management

Flexible, scalable and resilient

Composable commerce: the path to a resilient e-commerce platform

11. December, 2024 - 07:32

The demands placed on e-commerce platforms are constantly increasing. Customers expect a personalized, seamless and secure customer experience, while companies are increasingly faced with the challenge of quickly adapting their systems to new market conditions.

Survey

Digital transactions: Aborts due to limited payment options and bugs

09. August, 2024 - 07:08

Applause, a provider of software testing and digital quality assurance, has published the results of its first survey on digital payments and localization. The results show that most users stop using apps that are poorly localized or have payment problems.

AI insights

AI-supported market research for a more efficient approach

07. August, 2024 - 11:59

While conventional quantitative surveys, for example surveys, limit the type of feedback through predefined questions and limited response options, qualitative methods such as video interviews can do the opposite – but they produce so much information that it becomes very time-consuming to analyze it.

Visibility in search engines

The importance of a regularly maintained blog from an SEO perspective

28. July, 2024 - 03:13

A regularly maintained blog is invaluable from an SEO perspective: however, a lack of updates and planning can lead to the hoped-for success not materializing. A well-thought-out content strategy, regular updates and the targeted use of SEO tools can significantly improve visibility in search engines.

Modern customer experience

Where does artificial intelligence improve the customer experience?

24. July, 2024 - 09:26

The technical possibilities of support are developing rapidly – as are customer expectations. To ensure consistent or even higher satisfaction, the customer experience (CX) must also continuously improve in parallel with technical developments.

Online shopping

Temu: Cheap and comfortable, but really good?

15. July, 2024 - 14:42

“I’m shopping like a millionaire” – with this slogan, Temu has established itself as one of the most popular shopping platforms in just around a year. The concept of selling cheap goods, primarily from Asia, without middlemen is already familiar from the Wish platform, but Temu has combined it

User Experience

UX design: not an art project, but an IT necessity

22. May, 2024 - 03:08

Felix van de Sand, co-founder and CEO of COBE, an agency for UX/UI design and software development, explains why IT managers must make UX design their responsibility and describes what a successful, efficient UX design process looks like.